Friday Fun: Trailer Talk

There’s no enticement quite like an artfully made movie trailer, and it doesn’t spoil the fun to get a better idea of how the pieces come together – and increasingly fly apart.

Film Historian Wheeler Winston Dixon helps NPR’s Monkey See put some of the classiest recent trailers in context:

“The shots are shorter and shorter and shorter, and more fragmented,” Dixon says. “There have been a number of studies that demonstrate that the average length of a shot in a film have been shrinking every single year, because audiences absorb information faster — and there’s also a sense that you don’t want to bore them.”

Click through to “The Art of Modern Movie Trailers” to view some trailers in a new light and learn some of the lingo. (The article doesn’t reference the above trailer for Midnight in Paris, but it’s a good mash-up of some of the techniques discussed.)

If you missed it: This New York Times Magazine slideshow makes it clear just how much thought went into a mere four minutes of The Girl with the Dragon Tattoo. Full disclosure: Haven’t seen the movie but I sure do admire the original trailer.

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